Promotional Items: 8 Ways Zombies Can Market A Company With Mugs

Promotional items are usually used as marketing tools to help companies gather brand recognition. Mugs are popular promotional products because just about everyone uses them. One unique marketing tool is giving the promotional cups or mugs to zombies.
Zombies are difficult to find, but once discovered they are good ambassadors of mugs with a company’s name, logo, phone number and web address emblazoned on them.

Caffeine
Zombies never sleep. They may occasionally need a caffeine boost to stay awake. Coffee is one way to keep a zombie going. Since they have few possessions, a free promotional mug or coffee cup is helpful.

Sturdiness
Promotional mugs are available in ceramics and plastics. They are sturdy enough to handle the death grip of a zombie. Although either is suitable, plastic mugs are less likely to break if the zombie throws it. However, ceramic is heavier and will fare a better shot if the promotional item is thrown when the coffee cup is empty, as zombies are known to do.

Free Distribution
When zombies leave an area, they tend to leave a mess behind them and not clean up. As a result, the promotional mug given to them by a business conducting a marketing campaign is likely to be left behind. This means that whoever comes in after the zombies will probably pick it up and take it home.

Brand Recognition
Few things are more memorable for people than the sight of a zombie drinking a cup of coffee out of a mug. When the undead are in town, they tend to stand out. Anything they are using or carrying receives extra attention since many of them do not have clothes, and there is little else to distract from the brand name stamped on the promotional mug.

Mementos
Although not everyone believes in the existence of zombies, those that have seen them and lived to tell about it would likely appreciate a token of their encounter. When the undead are used as distributors of marketing products and promotional items, the person surviving the zombie encounter will have proof of sorts that they had an interesting experience.

Evidence
In the event of a zombie attack, the bystanders may wish to grab the mug and run before they are eaten, using the cup as evidence of sorts of the encounter. If they are extremely lucky, there will be one of three things in the cup: 1) zombie dust for proof; 2) hot coffee for those who need caffeine; or 3) a coupon or business card for the business that is enjoying a marketing campaign using zombies and promotional items.

Author writes about a variety of topics. If you would like to learn more about promotional items, visit http://www.promotionpotion.com/.